AI-native website analytics

Your visitors belong to different tribes.
Now you can see them.

TribeMap groups every visitor into tribes, from serious buyers to time-wasters, then maps them to the campaigns that brought them. See what to cut and where to double down.

Paste one snippet. Live in minutes. Saving money in hours.

The three tribes

Every visitor joins one of three.

Green tribe

Serious buyers

Read the pricing page twice, came back, went deep. The people your marketing exists to find.

Amber tribe

Browsers

Engaged, curious, several pages in, but nothing that says they are buying anything today.

Grey tribe

Time-wasters

Gone in seconds, or reading something that has nothing to do with what you sell. Traffic you paid for and will never convert.

That is the whole product. Know which tribe each visitor joined, and you know which campaigns are worth paying for.

Half your marketing spend is a waste. Now you can see which half.

Wasted budget hurts twice. It burns in the channels that bring time-wasters, and it never reaches the channels that bring buyers. Analytics never told you which was which, because it never looked at the people.

How it works

Read, sort, map, score, report.

Step 1 · Reads

It reads every visitor, one at a time

It has already read your website, so it knows what you sell and who would buy it. Then it looks at each person the way you would if you had the time: what they came for, what they read, what they ignored. Not a click count. An understanding of the person.

Before: you clicked through sessions one at a time, guessing.

A visitor dossier: the AI’s read of one visitor

Step 2 · Sorts

Then it sorts them into tribes

Every visitor joins one of three tribes, with the reasoning attached. Click any one and see exactly why it decided that. The numbers you act on stop being numbers and become people.

Before: bounce rate. A percentage that never told you who cared.

Serious buyerRead pricing twice, clicked free trial
BrowserFour pages in, none of them about buying
Time-wasterGone in 4 seconds

Step 3 · Maps

The tribes go on a map of your traffic

Every source is a district: search, LinkedIn, email, social, direct, referral. Every visitor is a light in it, coloured by their tribe. Three seconds tells you which district is full of buyers and which is full of nobody.

Before: a date-range picker and eleven tabs.

The live map: traffic sources as districts, tribes lit by colour

Step 4 · Scores

Every campaign scored by the tribe it brought

Not clicks, not sessions: which tribe each ad, post, page and channel actually delivered. 212 visitors and not one serious buyer is a verdict, and the verdict is cut it.

Before: you defended the spend with traffic numbers.

Every channel and campaign scored by the visitors it brought

Step 5 · Reports

And it tells you before you open your laptop

At 07:00: which tribes arrived overnight, which campaigns brought them, and what to do about it today. A deeper read every week, drawing on a knowledge base that remembers what worked. Hours of analysis, waiting for you at breakfast.

Before: you worked it out yourself. Or you did not.

One minute

The tour.

What it told them

A real map, and what it taught its owner.

“Despite all this AI stuff, almost all our buyers come from Google search. Not ChatGPT, not Claude, not Perplexity.”

Anymail Finder · running TribeMap on 562 visitors a day

Where this sits

Three kinds of analytics.

Web analytics AI analytics AI-native
Has no idea what you sell. Has no idea what you sell. Has read every page of your site, and keeps reading.
Counts your visitors. Counts them, then describes the count. Studies each visitor against what you sell.
Hands you numbers. The same numbers, in a sentence. Puts every visitor in a tribe, with its reasoning.
You paste it into ChatGPT to make sense of it. It has a chat box. It still only sees totals. Maps the tribes to the campaigns that brought them.
You have to remember to open it. You have to remember to ask. It reports to you at 07:00.

Web analytics gives you a map of the ground. AI analytics gives you a chatbot that reads that map back to you. Neither has ever met the people standing on it.

Run your numbers

What guessing costs you each month.

Rough numbers are fine. This is the visible cost of not knowing which tribe your traffic belongs to.

Your numbers

Use your best estimates. You can change them anytime.

Your monthly waste

Wasted campaign spend $2,000
Dead-end content time $800
Analytics and second-guessing $400
Total visible waste$3,200 / month
TribeMap$49 / month

Catch one bad campaign before it burns another $500 and TribeMap pays for itself for a year. That is before the upside of finding more buyers sooner.

Setup

Running by tomorrow morning.

Today

Paste one snippet

One line of code, installed in minutes. No tag manager archaeology, no data team.

Tonight

The AI reads your visitors

Every visitor sorted into a tribe, every channel scored, the map lit. No PII, ever.

07:00

Your first report arrives

What happened, what mattered, what to do. From then on, every morning.

One bad campaign costs more than a year of this.

$49/mo

7-day free trial · one snippet · cancel anytime · full pricing →

Where this is going

The map is Phase 1. The game is loading.

TribeMap is being built into a strategy game you play with your real business: advisors read the map, propose the move, and grind the execution once you approve it. Here is the honest state of the build.

Live The living map Every visitor sorted into a tribe and lit on the city, by channel and intent
Live Visitor dossiers The AI's read on each person: signals, trajectory, tribe, and why
Live Ops terminal + briefings Trends, top pages and campaigns, and the Operator's morning report
In build The Operator runs your ads Campaigns launched off the map, losers cut, you approve every move
Next The Maker builds creative Images, ad variants and copy generated for the tribes that convert
Next The Scout hunts intel Live news and trends turned into moves you can act on first

We only charge for what is live. Everything marked in build or next arrives as a module. More coming soon.

Meet your tribes tonight.

One snippet today. Your first report lands at 07:00 tomorrow.

7-day free trial · cancel anytime