AI-native website analytics

Know what brings customers. Cut what doesn’t.

TribeMap puts your marketing on a map, showing which campaigns bring customers, which are wasting budget, and where to spend next.

Start my 7-day trial See the live demo

Paste one snippet. Live in minutes. Saving money in hours.

TribeMap · AI-native website analytics What half your budget is doing

Analytics has never met a single one of your visitors. This one has.

Every analytics tool you have ever used counts people. It tells you that 212 of them arrived from an ad, that 68% of them left, and that the average one stayed for 41 seconds. What it cannot tell you, and never could, is whether any of those 212 were ever going to buy anything.

So you guess. You keep the campaign because the traffic looks healthy. You write another post on the subject that got clicks. You renew the spend because cutting it feels riskier than wasting it. Half of it is waste. You have simply never been shown which half.

TribeMap starts by reading your website, so it knows what you sell and who would buy it. Then it reads your visitors, one at a time, against that. Each one is judged and labelled: high buying intent, just browsing, or a waste of your time. Those judgements roll up into every ad, post, page and channel you have.

The result is a map of your marketing where the money is visibly green and the waste is visibly grey, and a short report every morning telling you what changed and what to do about it.

The live map: traffic sources as districts, buyers lit green
Fig. 01 Your traffic, as a city. Each district is a source: search, LinkedIn, email, social, direct, referral. Each light is a real visitor, coloured by what the AI judged them to be. Green is buying intent, yellow is a tourist, grey never cared.

It judges people, not pageviews

The unit of TribeMap is a person, not a session. Every visitor gets a dossier: what they came for, what they read, what they skipped, and what that means for a business selling what you sell. Then a verdict, with the reasoning attached, so you can disagree with it and see exactly why it decided what it did.

This is the part that changes the arguments you have on Monday. “It brought 212 visitors” stops being a defence when none of the 212 were buyers.

A visitor dossier: the AI’s read of one visitor
Fig. 02 One visitor, read in full. The signals it used, the trajectory through the site, and the verdict it handed down. Click any light on the map to get here.

“Despite all this AI stuff, almost all our buyers come from Google search. Not ChatGPT, not Claude, not Perplexity.”

Anymail Finder · 562 visitors a day

Three kinds of analytics

Web analytics AI analytics AI-native
Has no idea what you sell. Has no idea what you sell. Has read every page of your site, and keeps reading.
Counts your visitors. Counts them, then describes the count. Studies each visitor against what you sell.
Hands you numbers. The same numbers, in a sentence. Hands down a verdict on every person, with reasoning.
You paste it into ChatGPT to make sense of it. It has a chat box. It still only sees totals. Tells you which channels bring buyers and which bring nobody.
You have to remember to open it. You have to remember to ask. It reports to you at 07:00.
Every channel and campaign scored by the visitors it brought
Fig. 03 Every campaign, scored by who it brought. Not clicks and not sessions: the quality of the people. This is the screen that ends the argument about the ad budget.

Running by tomorrow morning

  1. Today
    Paste one snippet

    One line of code, installed in minutes. No tag manager archaeology, no data team, no migration.

  2. Tonight
    The AI reads your visitors

    Every visitor judged, every channel scored, the map lit. No personal data is ever collected.

  3. 07:00
    Your first report arrives

    What happened, what mattered, what to do about it today. From then on, every morning.

$49/mo

One bad campaign costs more than a year of this. Catch a single one before it burns another $500 and it has paid for itself twelve times over.

7-day free trial · cancel anytime · full pricing →

Stop guessing tonight.

One snippet today. Your first report lands at 07:00 tomorrow.

Get the map See it in action

7-day free trial · cancel anytime